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Sale price£59.99


The Hoodaya is a unique fusion of traditional modesty and modern style. This innovative garment combines the classic abaya silhouette with a comfortable hood, offering a contemporary twist to your modest wardrobe. Tailored from premium fabric, it ensures both comfort and sophistication. Elevate your modest closet with this effortlessly versatile abaya. It is the most important piece we have created to date considering we live in a world where hijab is being banned and Muslim woman are being targeted. With this abaya you are hidden in plain sight. It is a Bisht cut butterfly style jacket with poppers to close - covering all of a woman’s body shape. It has deep pockets and a structured hood.


Each piece is embroidered with the Arabic numerals ٣٣:٥٩ (33:59) referring to the ayah in the Quran where Allah swt commands the believing woman to observe the hijab. On the sleeve are the words ‘Hidden in plain sight’.


Sizing Chart

Sizing Chart

The sizing charts listed below are a basic and simple guide to get the perfect fit for you. Depending on the product, the measurements may change. If you have any questions or queries please don’t hesitate to contact us via our social media platforms or email. 

Please measure yourself from Chin to toe.

We use a range of sizing charts to be garment specific and you will find them on the product photos.

 Jilbabs/Princesa & Ruffle Sleeve Abaya :


All other abaya:

Please allow 1-3cm error interval for all items. 

Hoodaya Sale price£59.99